Global: Tiffany & Co takes centre stage in the
much-anticipated comedy-drama sequel The Devil Wears Prada 2. The brand
not only features its jewellery on screen but also showcases its Milan Via
Montenapoleone flagship store, strengthening its presence in the world of
fashion, luxury and cinema.
Anne Hathaway’s character, Andy Sachs, is seen wearing a
Blue Book high jewellery necklace, while Emily Blunt’s character, Emily, wears
the Elsa Peretti platinum and diamond Bone Cuff. Together, the two pieces show
different sides of the House’s design language — high jewellery brilliance and
sculptural design heritage.
The Elsa Peretti Bone Cuff is one of the brand’s most iconic
bracelet designs. Created by designer Elsa Peretti, the cuff is known for its
curved, organic form that follows the natural shape of the wrist. Inspired by
human bone structure, it sits close to the body and is recognised for its bold
yet fluid look.
The Blue Book high jewellery necklace is a statement
platinum creation centred around a large emerald-cut aquamarine of over 31
carats. The blue gemstone gives the piece a striking colour and strongly
connects it to Tiffany’s signature luxury identity.
The necklace is further accented with eight princess-cut
diamonds and 328 baguette diamonds, with the diamonds totalling over 58 carats.
Its sharp, refined and architectural design makes it ideal for a high-fashion
film moment.
Beyond product placement, the brand’s presence in the film
shows how jewellery houses are using cinema as a cultural stage. In The
Devil Wears Prada 2, the jewels are not just accessories; they become part
of the characters’ style, power and luxury storytelling.
